Issued to
Ramakrishna Bodapati
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Credential Verification
Issue date: January 14, 2026
ID: ef53f2e7-07da-4ded-a5ca-4b5c7fbed9c1
Issued by
Market Edge
Market Edge provides consulting and management development services in the areas of strategy, marketing, sales and innovation. We specialize in turning leading-edge business thinking into practical processes to meet our clients’ needs.
Type
Program
Level
Professional
Format
Offline
Duration
3 days
Description
The Strategic Marketing Program enables marketing leaders and their teams to develop actionable Strategic Market Sector (SMS) plans. Participants use a company specific Toolbox to develop actionable market insights, identify target application and customer segments, develop positioning that communicates compelling value propositions, and build segment-specific offers.
Earning Criteria
Participation
Participants complete a 3-day Program (24 hours of instruction) that introduce and apply the Market Edge concepts and tools to an agreed Strategic Market Sector. Following the Program, 1:1 coaching is provided to complete the SMS plans and present to sponsoring managers for approval.