The holder of this badge attended IAA UPLIFT, a four-part workshop series created to help early-career professionals in marketing and advertising strengthen their soft skills. Powered by the IAA community – from senior hiring managers to rising stars – the series focuses on the practical capabilities that technical training doesn’t cover. From nailing presentations and negotiating with confidence to managing up and building your personal brand, UPLIFT gives you the know-how to grow in your role and beyond.