Awarded by the Marketing Association, this accreditation recognises a marketer's strong foundational skillset. Earned by completing four core online workshops delivered live via Microsoft Teams: The Secret Sauce of Great Copywriting, Social Media for Marketers, Introduction to Marketing Plans, and The Essentials of Digital Marketing. Designed for early-stage marketers building the foundations to become industry-ready. Badge holders have demonstrated core competency across copywriting, social media, marketing planning, and digital marketing essentials, and are equipped with the practical skills needed to perform confidently in a marketing role.